The Complete 4-Step Interview Process for Sales Success
Are you struggling to close sales? Do you find yourself talking more than listening to your customers? If so, you're not alone. Many salespeople make the mistake of thinking that getting along well with customers is the key to closing deals. However, this is a big mistake. In this article, we'll introduce you to the complete version of the 4-step interview process for those who don't want to enter. By following these steps, you'll be able to create needs and increase your contract rate.
The Importance of Listening
The first step in the interview process is to listen. Listening is the ultimate way of listening. It means visiting the other person's heart. If you haven't been taught this, watch this video today and remember it. The key to successful sales is to create needs. You can't do this if you're not listening to your customers.
The Four Steps of the Interview Process
There are four steps in the interview process. In other words, there is only one step. Let's take a look at each step in detail.
Step 1: Listen to the Situation
The first step is to listen to the situation. This means understanding the customer's current situation and needs. Ask open-ended questions to get a better understanding of their situation.
Step 2: Listen to the Customer's Problem
The second step is to listen to the customer's problem. This means understanding the customer's pain points and challenges. Ask probing questions to get a better understanding of their problem.
Step 3: Propose a Solution
The third step is to propose a solution. This means presenting a solution that meets the customer's needs and solves their problem. Use your knowledge of your product or service to propose a solution that is tailored to the customer's needs.
Step 4: Agree on a Proposal
The fourth and final step is to agree on a proposal. This means getting the customer to agree to your proposal and close the deal. Use your negotiation skills to get the customer to agree to your proposal.
The Magic Technique
Now that you understand the four steps of the interview process, let's talk about a magic technique that can help you close more deals. The technique is called extended questioning. This technique involves asking open-ended questions that encourage the customer to talk more. By doing this,
